Talk Bouquet

Influencer Talk

What is “Influencer Talk”?

“Influencer Talk” is a friend, philosopher, guide (FPG) relationship of the users with their mentors. Influencer Talk generates interesting, insight-based conversations while bringing on board the likeminded People’s Leaders from small towns & rural India in the focus. India has nearly 8000 cities & towns and has 6.25 Lac plus villages.
“Influencer Talk” is a business vertical of Talk2users consultancy. It strategizes marketing approaches that deliver the quickest and best results in term of market penetration using People’s Leaders from small towns and rural into mainstream. These relationships are sought both offline and Online and amplified for rest of the world.

Why “InfluencerTalk” ?

Steady growth of e-commerce is a big factor to push retail business into markets in rural and hinterlands of the country. Expansion of suburbs and housing hubs has resulted in the concurrent growth of malls and shopping complexes. This allows playing fields for both domestic and international players. The retail sector is expected to grow at a rapid pace over the next decade. Retail business is one of the areas of the Indian economy that also has the potential for huge employment opportunities in the near future.
Today, India has ~500 Million plus smartphone users. Smartphone industry is growing by 50 per cent in India. Under Rs 5,000-market in the smartphone sector is growing by 18 per cent year-on-year in Tier-II cities and rural areas.
It is expected that 9 out of every 10 new Internet users in India are likely to prefer vernacular or regional languages to access the Internet. With the launch of OTTs, smartphones are hugely preferred for video viewing in tier 2 or below towns.
Digital will be the media to connect with each other. Yet, India does not have an extensive coverage in terms of network. InfluencerTalk aims to bridge the gap between urban markets that are nearly saturated and that in small towns, rearing to grow, and generate seamless conversations across them. The conversations with small towns and rural will hinge on the right identification, onboarding, and standardization of communication through People’s Leaders.
For this, InfluencerTalk is working on an integrated approach for Offline and Online.

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How “Influencer Talk” will manage all this?

Digital assets | Physical resources will be managing :-

  • Abundant use of technology as part of the proposals
  • Creating favorable intent by generating awareness towards products and services
  • Use of vernacular digital applications – microsites, webapps, mobile applications
  • Provisioning last mile connectivity through standardized , vernacular spiels, delivered using technology and feet on streets talking user’s own language.
  • Developing a dedicated offline influencer network
  • Getting this offline network, online over time
  • Generating recommendation-based sales across the spectrum of services
  • Go local, go vocal and getting a local global connect for products and services in a two-way vernacular connectivity between buyers and sellers, across geographies.
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Features of “Influencer Talk”

  • 1. Deep rooted insights from the Market
  • 2. Creative understanding delivering unique experiences
  • 3. Integrated marketing
  • 4. Digital amplification
  • 5. High quality audio-visuals
  • 6. End to end communication
  • 7. Standardization across cities, towns, blocks, districts, and states.
  • 8. Strength and understanding of rural as a business
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Benefits of “Influencer Talk”

  • 1. Quickly mountable business model
  • 2.. Industry veterans at the helm
  • 3. Unique approach that remains language and media agnostic
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Key Differentiators

  • 1. Highly skilled team
  • 2. Strength of Digital
  • 3. Experience of Mobility, Whatsapp business, E-Mail marketing, Google campaigns
  • 4. Lowest cost modules
  • 5. Industry expertise
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Our Vision

To ensure a system that gives a quicker “break-even” and convert into a “profitable” business extension as new market for clients in ever reducing time frames.
To adapt to situations well by applying past learning, present interactions and remaining future ready for all clients, always.
Vernacular audio-visual communication
Weaving technology and science into every aspect of business for welfare of Indian population,

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Why to hire “Influencer Talk”

“Influencer Talk” is a business vertical of Talk2users Consultancy. “Influencer Talk” team has representation with a collective experience of mora than 100 years in rural and small towns. These representation have spent a considerable time in putting together huge businesses and have background of social and digital marketing as well as deep understanding of creative processes.
“Influencer Talk” brings to the table learning of the public relations, press advertising, radio advertising, out of home, point of sales communication literature, Feet on street literature, social media, digital amplification, email marketing, lead generation and influencer marketing. We bring technology as the cutting-edge solution to many of the client’s concerns.

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